Indian Food Culture
Why kokum belongs in a bottle
A coastal Karnataka fruit that most of India has never tasted in a cold drink.
Inside the house
Flavour has a backstory.
Short pieces on the spices, fruits and habits our products are built on — and on how the House itself was built.
Recipes & Pairings
Snack and drink pairing, the South Indian way
Salt against fizz, chilli against sweet: how the House's two categories were designed to be bought together.
Flavour Stories
The journey of jeera: from digestive to daily refreshment
Why a spice from the kitchen shelf became the most recognisable cold drink flavour in South India.
Behind the House
From Puttur to three factories: how the House was built
An automobile spare parts shop in 1987, packaged water in 2000, and a manufacturing footprint across three states by 2025.